Among families considering or choosing home care, 63% say a top reason is that their loved one prefers to receive care at home, and 62% of active searchers expect home care to be a long-term or permanent solution.
Read MoreA Place for Mom received a 5-star rating based on feedback from more than 6,000 U.S. seniors, as well as additional analysis of consumer trust and reputation.
Read MoreI’ve seen firsthand how these platforms actually work — and why success varies so widely among agencies. It’s time to clear the air and debunk some of the most common myths.
Read MoreTo meet this moment, the company has evolved its marketing strategy to reach caregivers throughout their journey, shifting from traditional demand capture to proactive demand generation.
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